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The personal blog of Kate O'Neill. Yes, that one. No, not that one.

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Amazon cart “saved for later” items gone?

I don’t know about anyone else, but I’ve been using that “save for later” feature in my Amazon cart for years, and I frequently go back days or weeks later and purchase items I’ve set aside. One of the best

Kate ONeill July 3, 2008 Customer Experience, Web Stuff 14 Comments Read more

Customer experience done right (yes, even though it’s late)

Yes, they screwed up by announcing they would take away the Profiles feature. But then, when it became clear that customers were upset with the announcement — and by upset, I mean ready to cancel their accounts — Netflix retracted

Kate ONeill June 30, 2008 Customer Experience, Netflix, Web Stuff 3 Comments Read more

Tree-friendly reads for Earth Day

We’ve just launched a promotion on Magazines.com that spotlights titles printed on recycled or sustainably harvested paper. Earth Day wasn’t originally on our seasonal marketing calendar (silly oversight) so we pulled this together on very short notice, and I’m proud

Kate ONeill April 17, 2008 Books, Magazines, & Reading, Environment & Climate, Marketing & Ads, Web Stuff, Work No Comments Read more

Not to brag, but…

After reading Mike and Jon‘s laments about being “off the grid,” I did a little ego-surfing on Google Maps street view, and, hey whaddya know, we’re on it. They must have driven by before our transom and sidelights went in

Kate ONeill April 14, 2008 Mostly For Fun, Web Stuff No Comments Read more

We’re in the money!

CNN Money, that is. Omniture put out a press release about some of the success Magazines.com has had using their Test & Target (formerly Offermatica) tool, and it got picked up on CNN Money’s Marketwire. And look! “When specifying our

Kate ONeill April 10, 2008 Marketing & Ads, News Articles, Web Stuff, Work 1 Comment Read more

Amazon email mishap – “please fill in”

I’m not one to take glee in others’ misfortunes – schadenfreude just ain’t my style. But there’s something about this email mishap from Amazon in my inbox this morning that just made me giggle, and it’s not the likelihood that

Kate ONeill March 22, 2008 Mostly For Fun, Web Stuff 1 Comment Read more

I’ve never been the “play it cool” type anyway

I’m not even going to pretend for a second that I don’t think this is super-cool: “We found that the page with highest rate of entering and then exiting quickly was our homepage,” says Kate O’Neill, director of customer experience

Kate ONeill February 20, 2008 News Articles, Web Stuff, Work 5 Comments Read more

Do you (MS) Yahoo!?

Clearly, Microsoft looking to acquire Yahoo! suggests a direct run at Google. And I’ve heard rumblings from people over the years about various Yahoo! products being superior to their Google counterparts: Y! mail, for instance, lead Gmail in innovations for

Kate ONeill February 1, 2008 Marketing & Ads, Web Stuff 3 Comments Read more

Always make new mistakes

I have a magnet on my desk with the message “always make new mistakes.” When I saw it at Wild Oats I bought it because, at the time, I was involved in several projects at work that felt like instant

Kate ONeill January 28, 2008February 5, 2015 Introspection, Web Stuff, Work No Comments Read more

Odds and ends: the weekend recovery edition

I’m so lame. I never got around to posting on Blog Action Day. But my excuse is that I’ve had a real roller coaster of a week. I went from, well, managing myself on Monday to having two direct reports

Kate ONeill October 20, 2007 Creativity & Inspiration, Drinking, Productivity, Songwriting, Status Reports, Web Stuff, Work, Writing Songs 2 Comments Read more
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