I’m very amused by this student reporter’s choice of headline that showed up on my Netflix news alert:

Blockbuster threatens Netflix movie monopoly

Hee.

When the 800 pound gorilla is described as “threatening” to the “monopoly” of the young upstart, the upstart has already won.

Marketing lessons from student journalism

4 thoughts on “Marketing lessons from student journalism

  • February 5, 2007 at 10:15 am
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    Also known as “The Empire Strikes Back”.

    Reply
  • February 5, 2007 at 10:42 am
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    Plus Blockbuster is giving Netflix free advertising.

    Reply
  • February 5, 2007 at 10:52 am
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    That’s fantastic.

    Reply
  • February 5, 2007 at 11:20 am
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    Oh, that’s beautiful.

    -J

    Reply

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